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  • 香港 (繁體)
  • 中国 (简体)
  • 台灣 (繁體)
  • 日本 (日本語)
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  • Hong Kong (EN)
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HK Express Celebrates the “Romance of Men” on Father’s Day with “Braised Tofu & Roast Pork Rice” A321 Aircraft Naming & a 50% Discount Promotion
Tuesday, June 6, 2017
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With Father’s Day just around the corner, Hong Kong’s low-fare airline HK Express is paying tribute to dads by naming an A321 aircraft “Braised Tofu & Roast Pork Rice” – a dish symbolic of the “Romance of Men” as a hearty, down-to-earth comfort food loved by men in Hong Kong. The airline will also present a limited-time discount promotion starting tomorrow.

 

                                                                                                                                                                                                            

 

Immediate Release

HK Express Celebrates the “Romance of Men” on Father’s Day with 
“Braised Tofu & Roast Pork Rice” A321 Aircraft Naming & 
a 50% Discount Promotion

 

Hong Kong, 5 June 2017  With Father’s Day just around the corner, Hong Kong’s low-fare airline HK Express is paying tribute to dads by naming an A321 aircraft “Braised Tofu & Roast Pork Rice” – a dish symbolic of the “Romance of Men” as a hearty, down-to-earth comfort food loved by men in Hong Kong. The airline will also present a limited-time discount promotion starting tomorrow.

From 27 May 2017 (00:00) to 2 June 2017 (23:59), lovebirds will enjoy 15% off all flights to Phuket and Chiang Rai when using the promo code “HKTCEIHK”. 27 May 2017 to 24 March 2018 – allowing plenty of time to plan a sweet proposal or a dreamy destination wedding.  

Having named a number of aircraft after dim sum dishes to celebrate its home base in Hong Kong, HK Express continues this tradition with “Braised Tofu & Roast Pork Rice”. The airline is acknowledging the dedication and skills that go into preparing the roast pork and sauce for the dish as a metaphor for the commitment and parenting skills that fathers give to their families. Adding to the emotional appeal of the dish is a sense of tradition passed down through generations of men in Hong Kong.  

“By naming a HK Express aircraft ‘Braised Tofu & Roast Pork Rice’, we wish to pay tribute to men who have been quietly contributing to their family and society,” said Luke Lovegrove, Commercial Director of HK Express. “⁠⁠⁠⁠⁠In celebration of this Father's Day and our new aircraft name, we are offering over 5,000 seats at up to 50% off. Avoid disappointment by booking early!”

The 50%* discount promotion will apply to bookings made between 6 June (00:00) and 8 June (23:59), valid for travel between 6 June 2017 and 20 July 2017. Destinations include Osaka-Kansai, Nagoya, Hiroshima, Takamatsu, Fukuoka, Kagoshima, Ishigaki, Seoul-Incheon, Busan, Jeju, Hualien, Chiang Rai, Da Nang, Nha Trang, Siem Reap and Saipan. Guests who purchase travel insurance along with their bookings made on the HK Express website (http://www.hkexpress.com) will enjoy a free standard seat selection on their first flight segment from now till 12 June (23:59)!

* Terms and conditions apply

Photo caption

   

HK Express is paying tribute to dads this Father’s Day by naming one of its Airbus A321 aircrafts after Hong Kong men’s favorite dish “Braised Tofu & Roast Pork Rice

HK Express is an IATA Operational Safety Audit (IOSA) registered airline and therefore is in compliance with IOSA standards. HK Express is committed to delivering operational safety to its Guests and crews.

For reservations or information, please visit www.hkexpress.com, follow us on Facebook fan page: www.facebook.com/HKExpress, SinaWeibo: www.weibo.com/hkexpress; WeChat: HK Express; Twitter: HKExpress.jp or refer to our Instagram: @HK_Express.

About HK Express

Independent flight statistic monitoring website flightstats.com has recognized HK Express for its top On-Time Performance (OTP) rate. The airline has become a leader in the Hong Kong aviation industry by concentrating on low fares, best-in-class on-time performance and safety while revolutionizing air travel throughout the Asia market. The airline also received a “7-star safety rating” – the highest ranking possible, as well as recognition from airlineratings.com, an independent, industry-respected research group, for being one of the world’s 10 safest low-fare airlines. HK Express flies to 26 of the most popular destinations in Asia. With its fast-growing fleet and enticing number of destinations, HK Express has flown over 7 million guests since converting to an LCC – a major achievement that attests to the popularity of the airline and the low-fare business model. HK Express is also one of the founder airlines of the world’s first LCC alliance, U-FLY Alliance (www.uflyalliance.com), and is a partner member of reward-U (www.reward-u.com) as well as U-FLY Holidays (www.uflyholidays.com).

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